On days when you can't travel as you please, WILLS brings Europe to you with jewelry.

Chapter IV - Fly Me to Poland

WILLS Travel ~ Europe's Ancient Amber City: Gdansk, Poland

We sincerely invite Nancy Chui, the founder of "Love Poland" to introduce us to Poland, which is rich in amber, and take you to visit the ancient city of Gdansk to experience the local customs and customs. ...

WILLS Gemstone Knowledge ~ Beautiful Baltic Amber

Amber, pearls and coral are among the three major organic gemstones, but their output is becoming increasingly rare. Baltic Amber produced in Poland is regarded as the top grade of amber...

Amber Collection

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One Ring Show Promotion ~ Classical Flower Diamond Ring

Classic through-flower design, with layers of sparkling diamonds, giving you magnificent enjoyment

SpecialOffer ~ The latest 0.3ct diamond pair

Asscher cut, princess cut and heart-shaped cut.

Chapter III - Back to 1920s

WILLS Style Appreciation ~ Return to the 1920s in Europe: Tassel Fashion Chapter

Tassels were all the rage in the 1920s, with ladies wearing tassels on their skirts and jewelry, and dancing at balls...

WILLS Style Appreciation ~ Return to Europe in the 1920s: Feather Fashion Chapter

The clothes and feathers that are most immediately associated with the 1920s, fluttering on the head, are still one of the inspirations for jewelry design...

One Ring Show 35% off discount ~ Natural Oval Sapphire Snowflake Diamond Pendant

Royal blue sapphire is the main stone, set in brilliant and poetic snowflake surrounding diamonds...

Style Appreciation~ Fancy Green Diamond Flower Shape Stone Ring

A "Fancy Grayish Green" green diamond weighing approximately 1.60ct, with a beautiful natural design...


Hero Product Selection
~Diamond Band~

40% off

$3,900 $6,500

40% off

$3,900 $6,500

50% off

$2,550 $5,100

50% off

$2,550 $5,100

**Cash coupons are not applicable to this promotion


Chapter II - Architecture & Jewelry

WILLS Style Appreciation ~ Travel with WILLS and appreciate European church-style jewelry

The most common religious element in antique-style jewelry always reminds people of the majesty of European cathedrals. This time, the editor will lead you to the Milan Cathedral...

WILLS Style Appreciation ~ Explore Art Deco style jewelry and architecture together

"Art Deco" originated from architectural design, and later its influence spread throughout interior design, industrial design, various visual arts, painting, art, film, fashion, jewelry, etc...

Chapter I - Royal Blue

WILLS Style Appreciation ~ Royal blue sapphire, engagement ring for princes and princesses

How many people dream of having a prince or princess wedding? Speaking of royal weddings, it turns out that engagement rings with colored gemstones as the main stone have been the royal family's favorite for hundreds of years...

WILLS Style Appreciation ~ European aesthetics, royal blue round sapphire and diamond ring

There is a coveted gemstone, which is the round royal blue sapphire. This deep, rich, highly saturated sapphire has a transparent...

WILLS interesting stories ~ Integrate "royal blue" color into daily life

When the color "royal blue" is mentioned, I believe that sapphire and the British royal family will immediately come to mind. But in fact, this color can be used in our daily...


Special Offer


bare stone

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18K White Gold Diana Stone Pendant

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18K white gold diamond ring

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bare stone

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18K white gold clear set necklace

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18K white gold three-stone diamond ring

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